Frequently Asked Questions

Here’s a list of frequently asked questions, along with my answers.

If you’d like more information, don’t hesitate to get in touch using my contact form.

What is coaching?

The International Coaching Federation (ICF) defines coaching as “An alliance between a Coach and a Client in a thought-provoking and creative process that inspires the client to maximize personal and professional potential”.

Coaching happens through dialogue – questions and answers, speaking and listening.

It’s supported by exercises, practice, regular accountability and feedback.

There are many different types, styles and techniques of coaching.

I use a mix of life coaching, business coaching and strengths coaching to uncover and address your challenges.

What is coaching not?

Coaching is not a passive process. It involves working out what you really and honestly want.

It requires you to take responsibility for your future, accept a challenge, dig deep inside yourself, and put in the work.

Coaching is also not therapy or counseling and is not a substitute for e.g. psychotherapy, psychoanalysis, mental health care or substance abuse treatment.

What’s the difference between coaching and mentoring or advice-giving?

Even with your interests at heart, advice (e.g. from a close friend, relative, boss) is usually rooted in what someone (else) thinks you should do.

It’s based on their expectations and assumptions of what you want and what would be ‘best’ for you. In other words, advise can be biased.

Mentoring is about someone sharing their knowledge and their experiences.

A mentor tells you how to avoid potential problems based on their experience. They possibly have little knowledge, or interest, in what you truly want.

A coach is a collaborative partner.

Coaching is focused on your experiences and on what you want. It involves learning about yourself – your typical patterns of thoughts, emotions, behaviors, habits. It involves challenging these, to consider solutions from different angles.

A coach supports you in getting clear on what you truly want and, ultimately, enables you to solve problems yourself.

What’s the difference between coaching and consulting?

Consulting involves an expert who solves a problem for the client. This might utilise training and/or other professional services. A consultant will generally help with problems that are directly related to your career or business, rather than your personal challenges and growth.

A coach works together with a client, using a wide variety of tools. They assist with problems directly related to your career and business. A coach will also help you address deeper personal issues such as fear, anxiety, insecurity, or limited self-confidence that may be holding you back at work.

Coaching helps to develop a client’s ability to solve a problem themselves. If you fall, they help you get back up.

What’s the difference between coaching and training?

Training provided by your company typically focuses on the goals of that organization and the typical problems or challenges of selected groups of staff. Privately funded 1-to-1 coaching focuses on the goals of that specific individual. You have the assurance that nothing you discuss is reported back to your Human Resources Division. But at the same time, your coach may have very relevant knowledge of and experience in your particular field or organisation.

Training is designed to improve certain competencies, knowledge and skills, whether or not they need improvement in a specific individual. Coaching identifies and focuses on the specific needs of the client. These needs could also include elements such as self-confidence, relationships and communication, patterns of thinking and behavior, the consideration of a wide range of alternative choices.

Training tends to focus on knowledge transfer from the instructor to the training participants.  Coaching focuses more on behavioural change, based on the information provided by the client.

Training is typically offered to a group and provides the same experience for everyone in that group. 1-to-1 coaching is tailor made to an individual and is specific to their challenges. Their experience is unique.

What’s the difference between coaching and managing?

Managing is directive and task-orientated. It often utilizes the authority of the manager to organize work and processes to ensure that an employee or team delivers. Communication may be one way.

A coach partners with their client. The partnership provides value and support to the client as they take steps to develop and improve their effectiveness. It’s based on two-way communication, with a focus on growth.

Both successful managing and successful coaching include the elements of critical thinking, leadership, finding solutions, autonomy/responsibility and building confidence.

What’s the difference between coaching and therapy?

While therapists tend to focus on the past, coaches tend to focus on the now and the future.

Therapists are licensed medical and/or healthcare professionals. Coaches can be certified and are usually not medical or healthcare professionals.

Therapists manage mental illnesses and diagnosis. Coaches don’t – they work with healthy people who are facing challenges or working through periods of dissatisfaction in their lives.

Therapists take responsibility for healing and may work with a client on past, traumatic experiences. Coaches help to identify and remove obstacles, clarify dreams and goals and formulate plans of action for their clients to move ahead with their lives. The client is  responsible for the progress they make.

Therapy is introspective and tends to be less goal-orientated, focusing on why things are the way they are while moving towards a better future. Coaching often uses techniques of introspection, but with the focus on looking forward, how a client might reach their goals in the best way for them.  

Do you give advice, mentoring, training, consulting etc?

My services are primarily based on coaching.

Depending on the area of our coaching, if you specifically request it, I also offer mentoring, consulting and training. I’ll clearly label each in our sessions.

How much does coaching cost?

You can find my fees on each of my offer descriptions.

Coaching is an investment. In your most important asset – yourself.

Are you comparing it with ‘free’ training provided by your employer or online? Would you be reading this if free training had already got you where you want to go?

You can find a lot of free information online and this is a great starting point for personal development. But a coach brings their experience and accountability, laser-focused on your goals, which significantly fast-tracks your progress.

Coaching is likely to cost around what you’d spend on a short break, but it can provide you with lasting relief.

How much would moving beyond your current challenge – gaining more time, more energy, recognition, satisfaction, creativity, money, freedom… be worth to you this year?

How about next year, and the years after that?

Coaching can benefit the rest of your life.

Do you offer in-person coaching?

No, I only offer coaching online. If you’re looking for in-person coaching, this isn’t for you.

But I’d like to emphasize the benefits of coaching over zoom. We have each other’s focused attention during sessions. But there are no commuting costs (time, money, unpredictability of arrival etc) and we can each select an environment where we will feel completely at ease for the coaching. 

How can we work together?

The first step is to get in contact with me my using the contact form, or make an appointment for a discovery session.